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Stadium for Bath

We are Architects for a new destination in the centre of this remarkable UNESCO World Heritage City - celebrated for its hot springs, Roman remains and Georgian town planning. Find out more

Blackpool Tower

Blackpool Tower

Our designs for reinvigorating this treasured landmark structure included two new attractions, improved visitor flows, and a spectacular glass floored observation deck.

Titanic test

Titanic Belfast

We created key public spaces within the world-leading Titanic Belfast visitor attraction - helping retell the story of her conception, through construction and launch, to her maiden voyage and subsequent place in history.

Designing destinations for time well spent.

We help complex destinations perform — commercially, emotionally, and over time.

Our work sits at the intersection of architecture, experience, and operational performance, combining creative thinking with chartered delivery and a deep understanding of how destinations actually function in live conditions — from crowd behaviour and pacing to long-term operational resilience.

70m Annual Visitors
35 Countries
4 Continents
46 Years' Experience

 

Global experience, tested in live operational reality.

Our built work spans multiple regions and markets, supporting destinations with diverse audiences, operating models, and delivery environments.

Trusted across cultural, civic, leisure, and live destinations:

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Selected works

Below are selected destinations where early involvement and delivery experience made a material difference. Explore more projects here.
You can also register for our forthcoming Immersive Influence white paper. 

Above: London County Hall. Image credit Tim Ayers / Alamy

 
Slimbridge
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Wildfowl & Wetland TrustSlimbridge

Flagship Heritage Lottery funded Living Wetland Theatre and walkthrough Aviary. The completed designs immerse visitors in a new lagoon habitat and include an open-air amphitheatre for live and interactive presentations. 

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Icon Park
Merlin EntertainmentsIcon Park

Co-located Madame Tussauds and Sea Life attractions at ICON Park, part of an 8-hectare entertainment destination in the heart of the Orlando Entertainment District. 

Image Credit: Westend61 / Amazing Aerial

Sichuan SEALIFE
Merlin EntertainmentsSichuan SEALIFE

New landmark Aquarium project in China's Tianfu New Area - part of the Chengdu high-end destination cluster - located in the province of Sichuan.

Salcombe Beach Club & Spa
Harbour HotelsSalcombe Beach Club & Spa

Destination hotel and residential development overlooking Salcombe Estuary. Adaptive reuse of early c20 structure, within AONB and functional flood plain.

London County Hall
Merlin EntertainmentsLondon County Hall

Attraction cluster within grade 2* listed County Hall including 4D Experience for the London Eye, Shrek’s Adventure, London Dungeon and remodelling of the London Aquarium.

Image credit Tim Ayers / Alamy

Mother and Daughter at the Aquarium
Register for White Paper
White PaperImmersive Influence™

A framework for designing experiences that compound impact beyond the visit.
Register for our forthcoming white paper. 

Register for White Paper

Great destinations start with a conversation

If you’re shaping a complex place — or making a decision you only get one shot at — we can help you move forward with confidence.